Iveco, an industrial vehicle and bus manufacturing company, based in Italy, has launched an augmented reality app named MY IVECO.
Cross-posted from Augmented Reality Trends
This app for tablets and smartphones will help commercial vehicle drivers and the customers of Iveco. With this app, they can get complete information about the products of Iveco as well get access to a range of valuable services.
Users can view multimedia content of Iveco, through augmented reality just by framing the advertisement with AR+ symbol, using their smartphones’ camera. The app can be easily navigated with just a click. As the app users enter the world of Iveco, they can see the various features on the main screen, from which they can make their choice.
As the users select the features, they can go on a virtual journey to know more about the company’s product line. Starting from knowing about the technical data of all the models of Iveco’s vehicles to their characteristics to accessing the interactive services like the product configurator and geo-location to find a dealership nearby, the app users can do a lot.
Features of MY IVECO
The Product Configurator
It is a useful tool which helps users to select the perfect model and configurations as per their requirements. Version configuration, axle configuration, suspension type, engine power, etc. are some of the details which are provided to the users, based on which they can choose the correct model.
Find a Dealership
With a simple tap on the Find a Dealership feature, users can find out the dealership nearest to them or they can also find out any authorized Iveco workshop and get the contact information of the dealers.
Users can select the vehicle model which they like the most and get relevant catalogue through email with this feature.
This feature lets the users remain updated about the current promotions of the Iveco products. These promotions are categorized on the basis of business and type. The content that is provided to the users will be in relation to the ongoing campaigns that are running in the user’s chosen country. The user can also share the content using different social media channels.
Users can customise the MY IVECO app by entering their personal details and their vehicles’ data. They can also add record documents like the driver’s qualification card, license, etc.
Through this feature, users will be able to know about the latest news of the company.
Video and Images
This feature will let users browse through the YouTube and the Flickr channel of the company.
The All app section lets users finish an information request form.
The app can be downloaded for free from the Apple App Store or the Google Play Store and is available in six languages viz. English, Italian, French, Spanish, Polish and German.
The possibilities for your business to engage with your customers are endless. Contact us today to chat about how AR can create another way for you to communicate with your customers.