AR is a digital technology that overlays text, images or video over physical objects. At its core, AR provides all types of information such as location, heading, visual, audio and acceleration data, and opens an avenue for real-time feedback.
AR provides a way to bridge the gap between the physical and digital experience, empowering brands to better engage with their customers and drive real business results in the process. With meteoric growth and the convergence of social, mobile & context, AR just might be the next marketing “killer-app”.
Here is a fabulous infographic developed by Bixamedia that explains everything you need to know about AR.
If you want to know how AR can benefit your business and bring in more customers, then talk to us. Contact us today.